Services-OLD

Marketing Advising & Fractional Chief Marketing Officer

I provide strategic marketing leadership that turnsgood marketing into exceptional growth engines. As a Fractional CMO specializing in consumer businesses, I help ambitious leadership teams break through performance barriers and ignite sustainable growth. No more playing it safe. It's time to think bigger.

MARKETING ADVISING
STEP ONE: MARKETING ASSESSMENT

I begin with an in-depth examination of your current goals, marketing efforts, and challenges. This includes your ways of working, processes, objectives, and strategies. I will then provide my assessment of your strengths, opportunities and goals as well as a future roadmap.

STEP TWO: STRATEGY DEVELOPMENT & COLLABORATION

Based on the assessment, I will build a plan customized to reach your business goals. I will collaborate with your team and develop clear step by step actions. This will include a full strategic plan from a vision, strategy to KPI's to ensure the delivery on your business goals.

What's a Fractional CMO?

Structure: Contract, engagement fee, and monthly retainer.

Ask Anna About Joining Your Team

The FEARLESS Strategic Brand Workshop™

A two-day collaborative session designed for key stakeholder alignment. Whether you are a start-up, going through an organizational transformation or preparing for the next phase of growth, The Fearless Strategic Brand Workshop will help your organization identify a path toward growth and a strong brand foundation.

Workshop objectives:

Identify fear-based behaviors that are holding your organization back.
Alignment on a strategic brand idea

Key output is clarity on:

Fear-based behaviors – "The Avoid"
Brand ambition
Most valuable growth audience
Audience values
Brand values
Strategic brand idea

Structure: Contract and project fee.

Plan Your Workshop

Advisory Work With Founders & Business Owners

Turn your business into a growth engine with a customized fearless brand strategy.

Shift your perspective from being a business owner to being a business owner AND a brand steward.
Develop a foundational strategy that will enable your business to scale and grow in the long term.
Learn how to stand out from others in a highly competitive marketplace.
Understand how to solve real problems that your buyers are facing.
Identify your business’s most distinctive value proposition.

Let's Build your growth Engine

Speaking Engagements & Keynotes

SIGNATURE SPEAKING TOPICS

The Costliest Brand Mistake and How to Avoid It
The Four Laws of Brand Growth That Work at Any Budget
Fear Is Not a Strategy - Making Bold Decisions in Business and Life
Build a Brand With Guts: Lessons from Challenger Brands That Win
The Fearless Founder Mindset - Confidence, Clarity, and Creativity on Your Terms

Book Anna to Speak

ready to become fearless?

Ready to stop playing by the big brands' rules? Let’s find the specific 'outsmart' strategy that will move the needle for your company.

Book A Strategy Consult

Award-Winning Work